Ferrari, still manages to step amaze us with originality and innovation. This time the Italian automobile manufacturer is working on another customization program that appears to target more the ordinary of the Ferrari buyer even if Ferrari already has a sound in a customization program and they can build you a completely new body in its division of Ferrari design, the right price, of course.
The automaker, a secret car this week past event has unveiled a new California custom her most recent program that was built to Lapo Elkann, the brother of the President of the Fiat and Agnelli "crown prince" John Elkann and the possible future boss of Ferrari.
This custom car, it has a denim Interior that matches the design of a 599 GTB Fiorano that had a similar cabin and might be in your Ferrari also, if you so choose to customize it in this way.
It seems that the idea behind personalization program is that Ferrari will build it. Revealing by the presentation at the event, Ferrari will likely offer its clients of multiple external colours and custom paint finishes for the components, body decals and perhaps even some performance mods.